Growth Marketing Manager – Hybrid (Los Angeles, CA)
Company: Winly
Location: Los Angeles (Hybrid – 3 days in office)
Employment Type: Full-Time
Department: Marketing / Growth
About Winly
Winly is an all-in-one, user-first business management platform designed to replace multiple tools with one seamless solution. From CRM and project management to HR, invoicing, and client collaboration, Winly empowers teams to streamline operations, increase productivity, and scale efficiently.
Our mission is simple: help businesses work smarter by unifying their tools into one powerful platform.
Role Overview
We are seeking a data-driven, creative Growth Marketing Manager to drive customer acquisition, activation, and revenue growth for Winly. This role will own the strategy and execution of growth initiatives across paid, organic, and lifecycle channels.
You will work cross-functionally with Product, Sales, and Customer Success to optimize the full customer journey—from awareness to conversion to retention.
Key Responsibilities
- Own and execute Winly’s growth marketing strategy across channels
- Plan and optimize paid acquisition campaigns (e.g., search, social, display)
- Drive organic growth through SEO, content, and conversion optimization
- Develop and manage email and lifecycle marketing campaigns
- Analyze funnel performance and continuously improve conversion rates (CRO)
- Partner with Product to improve onboarding, activation, and user engagement
- Collaborate with Sales to align marketing efforts with pipeline goals
- Track, report, and forecast key metrics (CAC, LTV, conversion rates, pipeline contribution)
- Run A/B tests and experiments to identify scalable growth opportunities
Required Qualifications
- 4–7+ years of experience in growth marketing, digital marketing, or demand generation
- Proven track record of driving measurable growth in a B2B SaaS environment
- Strong analytical skills with experience using data to inform decisions
- Hands-on experience with paid media, SEO, email marketing, and marketing automation
- Experience managing marketing funnels and optimizing conversion rates
- Familiarity with analytics and marketing tools (e.g., Google Analytics, HubSpot)
- Excellent communication and cross-functional collaboration skills
Preferred Qualifications
- Experience marketing multi-feature or all-in-one SaaS platforms
- Familiarity with product-led growth (PLG) strategies
- Experience with A/B testing frameworks and experimentation tools
- Understanding of attribution models and performance marketing metrics
- Experience in startup or high-growth environments
Compensation
- Base Salary: $110,000 – $150,000 annually
The base salary range represents the anticipated low and high end of the salary range for this position in California. Actual compensation will be determined based on experience, skills, and other job-related factors permitted by law.
Benefits
Eligible employees may receive:
- Medical, dental, and vision insurance
- Paid time off and company holidays
- Professional development and career growth opportunities
- Additional benefits may be offered consistent with company policy
Work Environment
This is a hybrid role requiring employees to work onsite in our Los Angeles office three (3) days per week.
Additional Information
Employment with Winly is at-will, meaning either the employee or the company may terminate employment at any time, with or without cause or notice, subject to applicable law.
Winly is committed to providing reasonable accommodations for qualified individuals with disabilities during the hiring process. If you need assistance or accommodation, please let us know.
Equal Opportunity Employer
Winly is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, ancestry, citizenship, age, marital status, disability, medical condition, genetic information, veteran status, or any other protected status in accordance with applicable federal, state, and local laws.